Offering mobile CRM access does not just increase use of the software, but also the productivity of the workforce. However, with increasing use and dependence on mobile technology those companies using mobile CRM solutions are seeing far higher adoption rates. Since the very early days of CRM, some businesses have struggled to get employees to adopt and use the software.

(We always keep these numbers up to date with the latest research and development within the CRM industry.) The rise of mobile CRM In this data-driven blog post, we take a look back at some of the most important CRM software statistics released last year, the reasons behind them and the impact it will have on your business in 2021 and beyond.Īnd given that 150,000 people use SuperOffice CRM every single day, we have unique access to millions of data points on the top trends, which we'll be sharing in this report. Those who have embraced these technologies have seen a huge improvement in both the adoption of CRM software by their employees and the meeting of sales quotas - And according to Buyer Zone (now acquired by ), 91% of companies with more than 11 employees now use CRM software.īut, which statistics should you pay close attention to?Īnd moving forward in 2021, what will happen? This was aided by businesses increasingly adopting cloud based CRM solutions, allowing their employees to access the software anywhere they go on the smart device of their choice. In 2020, we saw increased use of CRM software on mobile devices. The CRM industry continues to grow at a staggering rate, and each year new statistics are reported based on CRM trends.ĬRM is now at the heart of every growing business. From customer service and email marketing to personalization, companies now expect to be able to connect platforms and technologies with customer data, in order to provide a more personalized experience.Companies want access to customer data in real-time, with mobile and cloud solutions leading the way. One of the key factors behind the growth of CRM is accessibility.In fact, CRM is now expected to reach more than $80 billion in revenues by 2025. CRM software is now the biggest software market in the world and the growth isn't slowing down.

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